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Prescription opioid tracking research - Consumers

ORIMA Research was commissioned to conduct tracking research, on behalf of the Department, in order to understand the impact of the communication activities in relation to opioid regulations and track changes in target audiences' awareness, knowledge, perceptions and behaviours compared to the developmental research.

ORIMA Research prepared a report on the results for consumers. A separate report has been published about prescribers.

Published

ORIMA Research was commissioned to conduct tracking research, on behalf of the Department, in order to understand the impact of the communication activities in relation to opioid regulations and track changes in target audiences' awareness, knowledge, perceptions and behaviours compared to the developmental research.

ORIMA Research prepared a report on the results for consumers. A separate report has been published about prescribers.

  • Research objectives and methodology
  • Respondent profile
  • Changes to opioid regulations
  • Campaign diagnostics
  • Awareness and knowledge
  • Attitudes and perceptions
  • Behaviours
  • Consumers compared to prescribers
  • Key insights

Supporting documents

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